Blog: GEO and SEO
Notes on SEO, GEO, video, sites, apps and ads for businesses in Dubai, from my own work.
-
Tracking SEO leads from WhatsApp: codes, GA4, Search Console
To track SEO leads that arrive in WhatsApp, give every WhatsApp link on your site a page code, log the click on your own server before WhatsApp opens, and match the code in the first message to that click.
Read -
hreflang mistakes on Russian, English and Arabic sites
Most hreflang mistakes on UAE sites come from wrong language codes, missing return links and canonical tags that point every language to the English page, and each one can be found in under an hour.
Read -
SEO Site Structure for a Small Business in the UAE
Build the structure from your offer: one page for each service, product or place a customer searches for, grouped under a few hubs and linked to one clear way to contact you.
Read -
Writing articles that AI cites: a guide for UAE businesses
AI assistants quote passages that answer one question in the first sentence, carry a checkable fact with a source, and sit on a page that names its author and is easy for a crawler to read.
Read -
llms.txt for a Dubai business: what it is, how to write it
llms.txt is a short Markdown file at the root of your site that tells AI tools what your business does and which pages to read first.
Read -
Why AI Recommends Your Competitor and How to Fix It in Dubai
AI assistants recommend the business they can read, verify and match to the question, and your competitor has probably made that easier than you have.
Read -
How to check what ChatGPT says about your business
Run a fixed set of 15 to 20 prompts in a clean ChatGPT session with search on and off, log every answer and every cited source in a sheet, and repeat the same set monthly so you can see what changes.
Read -
GEO in Dubai: how AI assistants choose who to recommend
AI assistants recommend businesses they can find in a search index, read without friction and confirm across several independent sources, so GEO means making those three things true for your business.
Read -
SEO packages in Dubai: what's inside and what to question
A Dubai SEO package is a bundle of audit, keyword, on-page, local, content, link and reporting work, and each line is worth paying for only if the provider can name the deliverable and the metric it moves.
Read -
Local SEO in Dubai: Google Business Profile Checklist
Local SEO in Dubai depends on your Google Business Profile: the correct name and category, a findable address, steady reviews, and a website the profile can send people to.
Read -
SEO consultant vs freelancer vs agency in Dubai: how to choose
Hire a consultant when you need a plan, a freelancer when you need defined tasks done, and an agency when you need several people working on SEO, content and ads every month.
Read -
How to hire an SEO expert in Dubai and what to ask them
Shortlist three or four people, ask each for a written audit you can verify in Google Search Console, and sign only when you own every account and the reports count enquiries.
Read